Exclusive Technology
Tecnologia pionieristica
More than 100 chemist, chemical engineers, technicians and support staff work tirelessly to ensure our formulations are best-in-class.
Our commitment to research and innovation has led us to many industry firsts.
• The first eggshell interior finish – 1972
• The first Computer Color Matching System – 1982 (now an industry standard)
• The first pearl interior finish – 1988
• EcoSpec®, our low-VOC latex paint
• The first company in the U.S. to introduce a zero VOC waterborne tinting system to the marketplace: our patented Gennex® Color Technology –2006
And years before the federal government required it, we eliminated lead, formaldehyde and mercury from our paints and met VOC standards.
There are eight research and development laboratories at our 80,000-square-foot facility in Flanders, New Jersey.
Each lab focuses on a different area of expertise, from evaluating color standards to enhancing high-performance coatings designed for industrial facilities.
We continually test and improve our existing products, while researching and developing new products to meet our customer needs.
How is paint made?
The better the resins and colorants, the better the paint.
We manufacture our own resins—the binders that make the film and finish of a paint. We also create our own colorants, the pigments that give paint its unique color and hiding characteristics.
We take these proprietary ingredients and custom formulate them to optimize their performance in each of our products.
We take these proprietary ingredients and custom formulate them to optimize their performance in each of our products.